The world of eCommerce is one of the fastest-growing industries around the world at the moment. Every year thousands of new eCommerce platforms and businesses introduce themselves. This growth has helped the eCommerce industry hit a mark of $25.6 trillion, and experts recommend that this growth continue exponentially.
People are now using plenty of online platforms for their business operations, making it ideal for companies that want to reach a global audience.
Nonetheless, Shopify and WordPress are the most remarkable platforms businesses use today. These eCommerce platforms offer some of the finest features designed for eCommerce businesses.
Because of versatile features and options, it can be challenging for some users to identify the best platform for their specific needs. Fortunately, we’ve prepared a comprehensive comparison to help you pick the best action.
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Shopify is a dedicated eCommerce platform that helps create your online store. It gives business owners the ease of hosting their sites and all the tools to operate the business website efficiently.
On the other hand, WordPress is an open-source platform for which business owners have to host their websites and use various plug-ins such as WooCommerce for the best eCommerce performance.
WordPress and Shopify have their identity and existence in eCommerce, but choosing the right one for your business can make all the difference.Learn how we found these platforms in our comprehensive research.
1. The Basic Audience Difference
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Shopify
Shopify is a popular eCommerce platform that is best for people who are new to website management and have little knowledge about operating an online business. Shopify is easy to use, which has been the main reason for its popularity.
It provides assistive tools that allow users to analyze their business better, even with budget tracking options. Most features on Shopify can be set and automated to make running a website as flawless as possible.
However, it would help if you focused on learning how to use Shopify for your business.There are multiple Shopify tutorials present that can introduce you to the eCommerce platform better.
Shopify is only used for online stores instead of resumes, making it ideal for business owners wishing to see their eCommerce website grow faster. With proper Shopify utilization, you could see your business get more traffic and, ultimately, more conversions.
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WordPress
WordPress is another open-source platform that allows users to run their websites. It is pretty differentfrom Shopify since it doesn’t provide website hosting. WordPress is best for business owners with some coding knowledge or a developer who can help them, or even small business that may need it.
WordPress provides more versatile options if you know how to utilize them properly. It can also provide secure business operations and increase your ROI in no time.
Today, nearly one-third of all websites on the internet operate through WordPress.org, making it a popular choice for users. Since WordPress doesn’t come with hosting, you can use platforms like WooCommerce to sort it out after you’ve updated it.
2. Ease of Use
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Shopify
One of the most significant differences for users regarding WordPress and Shopify is the ease of use offered.
Shopify allows users to create custom websites for their business without coding. It’s best for business owners that aren’t tech-savvy or don’t have a budget set for their coding needs.
To begin your operations on Shopify, users need to provide basic information about the business and their current position. This would include your current business model as if you sell online only or are selling your products via real shops.
Once you’ve added this information, you can enter Shopify’s Dashboard. Simply put, you can think of it as a control center designed with prompts and tips to assist users.
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WordPress
WordPress,however, is a little more complicated because you’ll need to learn how to code for starters. It’s okay to have a basic coding understanding because it will suffice. Moreover, WordPress isn’t designed to sell products or run businesses online, so users may have to add third-party plug-ins.
Platforms like Woo Commerce and Big Commerce are the most popular picks for business owners with lesser audience understanding. Thus, it’s best to spend some time and see which is the best option for you to choose.
WordPress also has a dedicated dashboard for its users allowing users to manage their websites effectively. It’s easy to add and update products and offerings on the website, but it may become more complicated when it comes to the design elements of the website. You can either learn the tactics for using WordPress or hire a developer to help you with it.
3. Build Time
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Shopify
The time required to create a business is undoubtedly a significant consideration for business owners. Shopify is comparatively a faster option for site building since it has pre-set options available. Users mustselect the most viable options for design from their dashboards and get them sorted out.
These options are designed specifically for your business, so you don’t have to worry about the outcomes after incorporating them. However, Shopify isn’t the best choice if you don’t want to sell products or run a business. Platforms like WIX designer may be a better option in this regard.
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WordPress
WordPress is a more complicated and versatile platform designed for eCommerce business owners. It can be challenging for new users to fully wrap their heads around the concept of WordPress and the coding needs for every change.
You can hire a developer to assist you with the coding, which will slow the website-building process. Just add the eCommerce plug-in of your choice, and WordPress will add it in real-time. WordPress is a more versatile option since it allows modifying and fine-tuning every site element.
Shopify vs. WordPress: Final Verdict
Both Shopify and WordPress are popular choices for eCommerce websites. These platforms offer pros and cons, making them ideal for business owners wishing to grow in their industry.
Per our research, Shopify is best for users who want quicker website building and userease. It is super straightforward and can be learned in a short period. Since it’s designed for eCommerce sites, its results will always be on point.
WordPress,however, is more complicated since it requires coding. However, it offers fine-tuning options. We recommend taking the time to assess these platforms so you can come up with an idea of your own.